Browse Articles

Propagation of representation bias in machine learning

Dass-Vattam et al. | Jun 10, 2021

Propagation of representation bias in machine learning

Using facial recognition as a use-case scenario, we attempt to identify sources of bias in a model developed using transfer learning. To achieve this task, we developed a model based on a pre-trained facial recognition model, and scrutinized the accuracy of the model’s image classification against factors such as age, gender, and race to observe whether or not the model performed better on some demographic groups than others. By identifying the bias and finding potential sources of bias, his work contributes a unique technical perspective from the view of a small scale developer to emerging discussions of accountability and transparency in AI.

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Determining the Effects of Voice Pitch on Adolescent Perception, Subconscious Bias, and Marketing Success Using Electroencephalography

Guan et al. | Apr 28, 2021

Determining the Effects of Voice Pitch on Adolescent Perception, Subconscious Bias, and Marketing Success Using Electroencephalography

Voice pitch affects perceived authoritativeness, competency, and leadership capacity. In this study, the authors suggest that examining certain measures of brain activity collected using an affordable EEG could predict advertising effectiveness, which may be invaluable in future neuromarketing research. Understanding voice pitch and other factors that cause implicit bias may allow significant advances in marketing, facilitating business success.

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Do Attractants Bias the Results of Malaise Trap Research?

Martinez et al. | Jan 22, 2020

Do Attractants Bias the Results of Malaise Trap Research?

Malaise traps are commonly used to collect flying insects for a variety of research. In this study, researchers hypothesized the attractants used in these traps may create bias in insect studies that could lead to misinterpreted data. To test this hypothesis two different kinds of attractant were used in malaise traps, and insect diversity was assessed. Attractants were found to alter the dispersion of insects caught in traps. These findings can inform future malaise traps studies on insect diversity.

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Genetic underpinnings of the sex bias in autism spectrum disorder

Lee et al. | Mar 29, 2024

Genetic underpinnings of the sex bias in autism spectrum disorder
Image credit: Louis Reed

Here, seeking to identify a possible explanation for the more frequent diagnosis of autism spectrum disorder (ASD) in males than females, they sought to investigate a potential sex bias in the expression of ASD-associated genes. Based on their analysis, they identified 17 ASD-associated candidate genes that showed stronger collective sex-dependent expression.

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The Role of Corresponding Race, Gender, and Species as Incentives for Charitable Giving

Antonides-Jensen et al. | Jul 31, 2019

The Role of Corresponding Race, Gender, and Species as Incentives for Charitable Giving

Inherent bias is often the unconscious driver of human behavior, and the first step towards overcoming these biases is our awareness of them. In this article the authors investigate whether race, gender or species affect the choice of charity by middle class Spaniards. Their conclusions serve as a starting point for further studies that could help charities refine their campaigns in light of these biases effectively transcending them or taking advantage of them to improve their fundraising attempts.

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Racial and gender disparities in the portrayal of lawyers and physicians on television

Asadi et al. | Nov 18, 2022

Racial and gender disparities in the portrayal of lawyers and physicians on television

Powered by the sociological framework that exposure to television bleeds into social biases, limiting media representation of women and minority groups may lead to real-world implications and manifestations of racial and gender disparities. To address this phenomenon, the researchers in this article take a look at primetime fictional representation of minorities and women as lawyers and physicians and compare television representation to census data of the same groups within real-world legal and medical occupations. The authors maintain the hypothesis that representation of female and minority groups as television lawyers and doctors is lower than that of their white male counterparts relative to population demographics - a trend that they expect to also be reflected in actual practice. With fictional racial and gender inequalities and corresponding real-world trends highlighted within this article, the researchers call for address towards representation biases that reinforce each other in both fictional and non-fictional spheres.

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