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The extent to which storefront alcohol advertising differs by community profile in Michigan

Voyt et al. | May 17, 2023

The extent to which storefront alcohol advertising differs by community profile in Michigan
Image credit: Steve Harvey

Here, recognizing that alcohol manufacturers may target ethnic minorities and youths with specific forms of advertisements based on previous studies, the authors considered how alcohol storefronts differ depending on the community they are located in. Specifically, they looked at differences between Metro-Dtroit suburban communities of high- and low-incomes. They found that alcohol stores in the low-income areas had more and larger alcohol and malt liquor advertisements per store along with being within 1,000 feet of a school.

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